Our content strategy for neon signs store
Create unique bio of the account and highlights
Develop a unified format for writing posts based on AIDA-model
Create the 3 categories for posts: selling posts (the benefits of a neon sign for business), service posts (how to use the product and how to get it), reviews (published real customer reviews to increase customer loyalty)
Publish stories and reels with production content as an additional way to create a positive image of the company and engage the audience