The first office is 1 room per 100 square feet and 3 employees. The first clients. Small businesses with small budgets. We are researching the digital market and trying to take our place in the sun.

[ 2014 — First big result ]

The staff consists of five people. We are starting to invite new employees who add more expertise to our team.
We are changing a small room for a larger office. The client base is gradually expanding. We are actively looking for bigger clients.
The first large contract for $ 500,000 with a Russian bank.

[ 2015 — The first crisis ]

Losing a big customer and rethinking the level of service we have to provide. We began to actively work out our systemic problems.

We realized that we need to standardize the agency's products and take a more careful approach to recruitment. We began to build a better team based on real marketing experience with businesses of different scales.

[ 2016 — The first attempts at scaling ]

We created a plan to scale up to 100 clients, which we did not fulfill in the end.

A large 2,500 sq ft office was rented in the center of Moscow.

We opened the first sales department. Previously, working with clients rested on the shoulders of the entire team.

Managed to increase sales from 5 to 70 per month due to sales processes.

[ 2017 — Focus on product quality ]

We divided the agency into three groups. Active expansion of the team, search for narrow professionals in accordance with the tasks of clients.

We have implemented SCRUM project management in each group. Previously, we did not focus on the theories of team interaction.

We have implemented regular training courses for employees, thereby increasing their expertise.

[ 2018-2019 — Securing the results ]

The first big prize in our history

We continued to focus on the quality of services provided.

For an international client, an online system was implemented that allows conducting SMM master classes, curation and mentoring. For this, we received the first big prize in our history.

Quality service

Staff training

Оnline bot

New regulations

We have started systematic training of future group leaders. We realized that it is better to grow our managers than to look at the market.

We have created an online bot to organize internal work processes. Work issues began to be resolved in a couple of hours, previously it could take weeks.

We have developed a number of regulations for the launch of new projects. This allowed us to get high-quality results for our clients from the very first month of work.

[ 2020 — We are conquering the European marketing market ]

Bronze: Social Media nomination, International Project

Bronze: Social Media Nomination, Medicine / Telemedicine

Bronze: Nomination "The cobbler with shoes", Social Media

Bronze: Nomination "The cobbler with shoes", Digital-office

WGG has become a famous agency in the European digital market. We have received valuable European awards

Case study: Targeted advertising for a store of collectible superhero helmets from the Star Wars and Marvel universes

Case study: Development and implementation of an SMM strategy for the "Mother and Child" Medical Center in TikTok

Case study: Promotion of the SMM agency's Instagram account

Case study: Development of a dashboard to reflect the performance indicators of a digital agency

[ 2021 — A time of rapid growth ]

The beginning of the year: 62 employees, 58 clients.
End of the year:
180 employees, 181 clients

6th place among all SMM agencies in Russia according to the Runet version.

2nd place in Russia for work in Facebook ADS according to the Runet version.

35th place among all marketing agencies in Russia.

[ 2022 Time to grow ]

Even more awards. Еven more contracts. WGG has become a famous agency in the European digital market. We have received valuable European awards. We began to feel that WGG had become more than a Russian advertising agency. The growth of foreign customers has made it clear that the quality of our services is competitive in the world. Dozens of clients from EU and Gulf countries. We are taking the most important step.

Gold

Nomination: "Best page, group", Eastern Mining Company
Case: HR brand development in Instagram: Eastern Mining Company

Nomination: "Best performance campaign", One Moscow
Case: How we brought in over 100 million rubles for One Moscow, a luxury real estate agency in Moscow

Nomination: "Best Performance Marketing about medicine / telemedicine", "Podruzhki" - the largest federal network of laser cosmetology and hair removal clinics
Case: How we made revenue of over 40 million rubles for the Podruzhki chain of cosmetology clinics

Silver

Nomination: "Best social media targeting campaign"
Case: How we got 2018 leads for Impact Academies&Camps children's IT programming academy

Nomination: "Best Social Media about medicine / telemedicine", K+31
Case: K+31 network of medical clinics. How we turned a niche account into a brand recognizable on social networks

Nomination: "Best contextual campaign", Network of Formula 7 dealerships
Case: How we emptied the warehouses of 4 top motorcycle dealers in 3 months of promotion

Nomination: "The best use of Social Media by an agency"
Case: How we made revenue of over 40 million rubles for the Podruzhki chain of cosmetology clinics

Bronze

Nomination: "Best page, group", City ritual service "Loss"
Case: How we attracted over 9,000 TikTok subscribers for Bereavement Ritual Service

Nomination: "Best Management/Community", NordStar
Case: SMM for NordStar Airlines

Nomination: "The best targeted social media campaign", Norilsk Nickel
Case: Targeting for HR: How we attracted 1,631 applications at RUB 62 for a job at Nornickel Polar Division in two months

Nomination: "The best targeted social media campaign", One Smile
Case: How we attracted 1,676 bids at 532 rubles to install braces for One Smile Dentistry in Moscow

Nomination: "Social Media Nomination", Medicine / Telemedicine
Case: How we made revenue of more than 30 000 EUR for the personal brand of a dentist from Latvia

Nomination: "The best contextual campaign", Colla Gen
Case: How we made revenue for Colla Gen over 800,000 rubles thanks to contextual advertising

Nomination: "Best HR campaign", Norilsk Nickel
Case: Targeting for HR: How we attracted 1,631 applications at RUB 62 for a job at Nornickel Polar Division in two months

Nomination: "Best Performance Marketing", One Moscow
Case: How we brought in over 100 million rubles for One Moscow, a luxury real estate agency in Moscow

[ 2023 New horizons ]

The growth of an active customer base in the UAE. At the beginning of the year, there were 26 active clients in Dubai. At the end of the year - 103.