creation of healthcare branding
creation of the Instagram account
working on design for the account including logo
creation of the SMM strategy with the correct using of particular rubrics for posts
building the communication with clients inside of the account

Vagibiom

[ who are ]

Our goal was to create the design for the account

[ Content filling ]

In the beginning we had only corporate colors and an old logo. We had no posts and references for it

Minimalistic design with simple and clear graphical elements

Get free personal consultation with speakers

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What we made and agreed with the client:

Our advertising tasks were

[ Tasks ]

Creating and testing different audiences

Identification of target audience

Identification of the most stable advertising campaigns in Dubai for stable weekly traffic on requests

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Creating ad banners

[ Banners ]

Our sales funnel

[ strategy ]

Given the placement of the client's product in two of the largest pharmacies in the UAE, we opted to construct the following sales funnel for business

We have developed several selling chatbots in the UAE adapted to each product, working in both English and Arabic

These chatbots serve to warm-up the audience and foster product purchases as well as processing leads faster.

direct messsages requests

answering additional questions in chat-bot

get a link with a proper product

Women who suffer from vaginal infections and are looking for a solution to their problem

purchase

refuse

non-target lead

Processing of leads

[ Strategy ]

Our strategy

[ Strategy ]

The decision to target the entire UAE was driven by lower CPM-based approach across a broader geographical scope

Following this initial phase, we tested a wide audience — this hypothesis didn’t bring good results

Then we narrowed down the audience based on their interests, particularly focusing on categories such as pregnancy, health, and wellness.

best working audience: